Investing before it's cool

For some unfortunate reason, I think it's most fun to invest before it's a reasonable thing that makes sense. Anyone can point at the winner after the fact, but where's the fun (and the outsized upside) in that.

X North typically engage in those early stages at ~20-50K EUR tickets. We explore larger tickets as network co-investments, with X North acting syndicator. We hedge these bets by helping our portfolio to accelerate initial sales, set up operations and sharpen brand positioning and communications.
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I've spent my career inside fast-moving tech companies - from the enterprise sales group at Microsoft to the founding commercial team at Einride, where I was part of the team taking the company from a small pre series A company to a 600+ person unicorn.

‍Christopher Stålberg, Founder
christopher.stalberg@x-north.se

Christopher Stålberg, founder

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